Urban Camouflage deals with the question how to camouflage oneself and one’s identity in the commercial space. The costumes are inspired by «ghillie suits», the camouflage suits of snipers and hunters. The commercial space is a clean and untouched area. Usually there are no artistic activities. The customer expects nothing out of ordinary in a world of brands and price labels. We chose the big superstores because of the extreme range of goods, the flashing monitors and the large salesrooms. The camouflaged person blends into the surrounding. He or she can dissapear for one moment and gets the possibility to merge with the supermarket to defend from the noise of commerce. The reactions were different. As before mentioned, we didn’t ask for a permission. Most employees reacted humorously, but we had some trouble with the managment as well and had to quit some actions earlier than we wanted to.

LINK: www.urbancamouflage.de via http://iheartphotograph.blogspot.com

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